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After recently completing a research and insight project on behalf of Aston Villa Football Club, in which we surveyed their fans to understand what they liked and disliked about aspects of the current kit in comparison to previous kits. This included questions about their perception of the cost, colour, fit and design. We presented the results of the survey on Tuesday 12th February along with a supporting visual report and data summary.

This is the second project we have done for Aston Villa and we are really excited about our growing partnership with our local football team.